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BA (Hons) Digital Marketing and Strategy with a Year in Industry

University of East Anglia UEA

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University of East Anglia UEA

Course options

  • Qualification

    Bachelor of Arts (with Honours) - BA (Hons)

  • Location

    University of East Anglia UEA

  • Study mode

    Full time

  • Start date

    22-SEP-25

  • Duration

    4 Years

Course summary

Our Digital Marketing and Strategy with a Year in Industry course is driven by the need to equip you with the skills and knowledge required to navigate the digital landscape, capitalise on emerging technologies, and meet the evolving demands of current marketing roles. With the rise of the Internet, social media, and other digital platforms, having a strong online presence has become crucial for businesses. Digital marketing encompasses various strategies, such as search engine optimisation (SEO), social media marketing, content marketing, email marketing, and more.

Placement Year and Study Abroad

You'll be expected to seek your own work placement, and in the first two weeks of your second year youll be asked to write a CV and to apply to a range of companies. Not only will this ensure that you work within your preferred field, but it'll also provide you with the essential job-hunting skills youll require after graduation. We'll offer our guidance and support whilst youre identifying and negotiating placement opportunities.

During this year, youll be supported by an industrial supervisor and a mentor from the University. You and your industrial supervisor will feedback during the placement to ensure that it's progressing well, and your UEA mentor will visit you during the year.

Please note that we cannot guarantee a work placement as this decision rests with potential employers and is based on your individual choices.

If you were unable to secure a work placement by the end of your second year, you'll have the option to apply to be transferred onto the three-year version of the course.

Employability

After the Course

Our BA Digital Marketing and Strategy with a Year in Industry degree is the ideal stepping stone if you aspire to a career in digital marketing, market research & social media, or even to start your own marketing consultancy.

You could go on to work as a marketing/digital marketing executive or manager in a large or multinational company. Alternatively, you could work as a brand manager, relationship manager, campaign or events manager.

Our BA Digital Marketing & Strategy graduates can expect to leave their studies with an extensive knowledge of the very fundamentals of the industry that can enable students to develop their career in a variety of different roles.

Tuition fees

Students living in Hong Kong
(International fees)

£ 22,000per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University image

University of East Anglia UEA

University of East Anglia UEA

  • University League Table

    21st

  • Campus address

    University of East Anglia UEA, Norwich Research Park, Norwich, Norfolk, NR4 7TJ, United Kingdom

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UEA is a highly respected university. It offers a safe environment on the edge of the historic and diverse city of Norwich and beautiful English countryside.
UEA's global student body is well supported from the moment of application, right through to becoming an alumnus, with student satisfaction as a key priority.
Key employers for UEA's international students include Siemens, BDO, HSBC, PwC and Apple.

Subject rankings

  • Subject ranking

    Business & Management Stu

    29th out of 122 3

    15th out of 87 2

  • Entry standards

    / Max 221
    132 60%

    44th

  • Graduate prospects

    / Max 100
    77.0 77%

    33rd

    18

  • Student satisfaction

    / Max 4
    3.08 77%

    52nd

    27

  • Entry standards

    / Max 204
    133 65%

    29th

  • Graduate prospects

    / Max 100
    86.0 86%

    15th

    8

  • Student satisfaction

    / Max 4
    2.99 75%

    57th

    2

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