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  • Hong Kong
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  • Undergraduate courses
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Viewing as a student from Hong Kong living in Hong Kong interested in Undergraduate courses

International Business and Marketing MSc

De Montfort University

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De Montfort University

Course options

  • Qualification

    MSc - Master of Science

  • Location

    De Montfort University

  • Study mode

    Full time

  • Start date

    01-SEP-25

  • Duration

    1 year

Course summary

This programme is designed for those seeking an advantage in the competitive international job market, who wish to build a robust and deep understanding of international business and marketing principles, through both practical application and relevant theory. International Business and Marketing programme at DMU offers in-depth knowledge of major functions, and key topics within business and marketing. The programme equips students with academically relevant knowledge and practical skills that are necessary to succeed in the uncertain, increasingly globalised world and enhance employability. Throughout this course, you will learn why and how firms go international, as well as what determines the success and failure of firms in today’s international business environment. You will gain an understanding of international marketing and how it’s affected by companies operating on a multinational level. You will also learn about core concepts, theories, practices of buyer behaviour and branding as well as their application in the international business context.

Tuition fees

Students living in Hong Kong
(International fees)

£ 17,950per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

De Montfort University

De Montfort University

  • University League Table

    105th

  • Campus address

    De Montfort University, The Gateway, Leicester, Leicestershire, LE1 9BH, England

VIEW PROFILE
Block teaching offers a simple timetable and a better study-life balance. 90% of surveyed students said they enjoy focusing on one module at a time.
Students voted DMU in the top 30 best universities, and 8th in the UK for postgraduate opportunities (WhatUni Student Choice Awards 2024).
Located in a diverse city of Leicester, students can easily explore the UK, with London, Birmingham, and Nottingham all an hour or less away by train.

Subject rankings

  • Subject ranking

    Business & Management Stu

    96th out of 122

    67th out of 87 6

  • Entry standards

    / Max 221
    101 46%

    113th

  • Graduate prospects

    / Max 100
    64.0 64%

    77th

    4

  • Student satisfaction

    / Max 4
    3.07 77%

    57th

    18

  • Entry standards

    / Max 204
    107 52%

    77th

  • Graduate prospects

    / Max 100
    79.0 79%

    38th

    11

  • Student satisfaction

    / Max 4
    2.99 75%

    57th

    10

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