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  • Undergraduate courses
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MSc Consumer Behaviour

University of Reading

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University of Reading

Course options

3 options available

  • Qualification

    MSc - Master of Science

  • Location

    University of Reading

  • Study mode

    Full time

  • Start date

    01-SEP-25

  • Duration

    12 months

Course summary

Become an expert in consumer behaviour with this career-focused MSc Consumer Behaviour master’s degree.

Study at the UK’s leading university for environmental and ethical performance (the University of Reading is ranked 1st in the People and Planet University League, 2023/24).

This programme will guide you to the forefront of consumer-centred business philosophy and prepare you to lead in an ever-competitive and complex world. Whether you work for a global organisation, SME or non-profit organisation, we aim to provide you with an experience that will encourage new and innovative understanding of the consumer-led markets that organisations work in.

This degree is suitable for graduates from both business and non-business backgrounds, and was designed to transform graduates from all undergraduate backgrounds into competent consumer-centred professionals. It includes theoretical and practical components, and aims to raise your visibility with an array of external organisations.

You will:

  • join the highest ranking UK university, and one of the top 20 universities in the world, for Agriculture and Forestry (QS World University Rankings by Subject, 2023). We are the only UK university ranked in the top 50.
  • embrace the latest consumer behaviour thinking, and gain the skills knowledge and understand you need to move your organisation forward.
  • problem-solve internal and external client-led projects, facilitating active learning throughout your studies.

Tuition fees

Students living in Hong Kong
(International fees)

£ 22,350per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Reading

University of Reading

University of Reading

  • University League Table

    35th

  • Campus address

    University of Reading, Whiteknights House, PO Box 217, Reading, Wokingham, RG6 6AH, United Kingdom

VIEW PROFILE
The University of Reading is an international community with more than 26,000 students from around 160 countries. 
Reading is a lively town just 22 minutes from London Paddington by train, and 45 minutes from Heathrow Airport by coach. Windsor and Oxford are also close by.
Reading supports undergraduate, master’s and doctoral students to maintain, improve and develop their academic English.

Subject rankings

  • Subject ranking

    Marketing

    18th out of 87 4

    30th out of 118 4

  • Entry standards

    / Max 204
    134 66%

    27th

  • Graduate prospects

    / Max 100
    87.0 87%

    14th

    12

  • Student satisfaction

    / Max 4
    2.88 72%

    77th

    15

  • Entry standards

    / Max 213
    139 65%

    42nd

  • Graduate prospects

    / Max 100
    69.0 69%

    37th

    10

  • Student satisfaction

    / Max 4
    3.03 76%

    71st

    33

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