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MSc Digital Marketing Management

University of Wolverhampton

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University of Wolverhampton

Course options

4 options available

  • Qualification

    MSc - Master of Science

  • Location

    City Campus

  • Study mode

    Full time

  • Start date

    15-SEP-25

  • Duration

    1 Year

Course summary

The MSc Digital Marketing Management course is aimed at graduates and practitioners who are seeking to enhance their knowledge and understanding of current marketing thinking and techniques, to develop careers within the profession.

Why choose this course?

The MSc Digital Marketing Management course is aimed at graduates and practitioners who are seeking to enhance their knowledge and understanding of current marketing thinking and techniques, to develop careers within the profession. The context is a highly dynamic, digitally focused, environment where complex factors, (particularly technology and innovation), create significant impact on marketing strategies. Digital marketing is a critical area for contemporary business success and today Organisations are seeking employees who are creative and skilled in digital marketing.

What's unique about this course?

  • You will develop enhanced key skills in the identification and prediction of current and future digital marketing needs
  • This course is aimed at graduates and practitioners who are seeking to enhance their knowledge and understanding of current marketing thinking and techniques.

What happens on the course?

The course develops key marketing skills which will support both entrepreneurial self-development and employment. It also meets the requirements of managers operating at a senior level. The MSc Digital Marketing Management syllabus covers both strategic and operational perspectives and places emphasis upon the practical use of the knowledge gained via the employment of both live and simulated case material. You will develop enhanced key skills in the identification and prediction of current and future digital marketing needs formulating and managing research presentation skills problem-solving and organising managing group-based projects team working and leadership.

Tuition fees

Students living in Hong Kong
(International fees)

£ 15,950per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

University of Wolverhampton

University of Wolverhampton

  • University League Table

    111th

  • Campus address

    University of Wolverhampton, Wulfruna Street, Wolverhampton, Wolverhampton, WV1 1LY, England

VIEW PROFILE

Subject rankings

  • Subject ranking

    Marketing

    76th out of 87 13

  • Entry standards

    / Max 204
    86 42%

    87th

  • Graduate prospects

    / Max 100
    73.0 73%

    51st

    36

  • Student satisfaction

    / Max 4
    3.41 85%

    1st

    8

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