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PhD Marketing

Heriot-Watt University

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Heriot-Watt University

Course options

2 options available

  • Qualification

    PhD/DPhil - Doctor of Philosophy

  • Location

    Edinburgh Campus

  • Study mode

    Full time

  • Start date

    01-SEP-25

  • Duration

    3 years

Course summary

Overview

The main mission of our Marketing subject research group is to advance and disseminate knowledge in the important field of marketing. Our approach is interdisciplinary since the marketing discipline draws on knowledge from many other fields (e.g. psychology, sociology, anthropology). Our group works with PhD scholars in the following areas: cultural heritage and tourism, sustainable consumption, consumer research and consumer psychology, digital marketing, and financial services marketing. This list is not exhaustive, however, and we would encourage students with excellent records of achievement (particularly self-funded) to contact us.

We are proud of our record in graduating PhD scholars who have contributed to important debates by producing research of a high international standard. Being part of a diverse School of Social Science gives our scholars access to supervision by experts in core marketing disciplines such as Psychology, Economics and Cultural Studies. This further enhances the quality of our scholars’ research and academic skills. As part of a University with campuses in Scotland, United Arab Emirates and Malaysia, we can also offer international opportunities, further enriching our scholars’ career prospects.

Application deadline

30 August 2024

Tuition fees

Students living in Hong Kong
(International fees)

£ 19,056per year

Tuition fees shown are for indicative purposes and may vary. Please check with the institution for most up to date details.

University information

Heriot-Watt University

Heriot-Watt University

Heriot-Watt University

  • University League Table

    42nd

  • Campus address

    Heriot-Watt University, Riccarton, Edinburgh, Edinburgh, City Of, EH14 4AS, Scotland

VIEW PROFILE
One of Scotland's most international universities. With five global campuses, you will join over 24,000 students and 166,000 alumni in 190 countries.
Global companies actively seek out Heriot-Watt graduates due to the industry-informed programmes that equip you with the right skills to succeed.
Opportunities to transfer seamlessly between campuses in Dubai, Malaysia and Scotland through the university’s ‘Go Global’ scheme.

Subject rankings

  • Subject ranking

    Marketing

    28th out of 87 5

  • Entry standards

    / Max 204
    161 79%

    9th

  • Graduate prospects

    / Max 100
    81.0 81%

    31st

    17

  • Student satisfaction

    / Max 4
    2.99 75%

    57th

    33

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